Wolfia for marketing teams

Own the trust center that closes deals before security even asks

Stop owning a trust center you can’t find in Google and can’t control. Wolfia gives you a branded one on your own domain that buyers find, self-serve, and walk away from thinking you’re enterprise-ready, before procurement ever sends a questionnaire.

Built for GRC, customer trust and sales engineering teams.

trust.wolfia.comGet access

Faster security reviews after the trust center launchedJuicebox (PeopleGPT): 5X
Trust center views in its first two weeksJuicebox (PeopleGPT): 5,000

How it works

The surface does the selling

01
Buyers find it and request what is gated
It runs on trust.yourcompany.com with your logo, colors, and copy, and it is fast enough to rank, so a buyer searching your name lands on yours. Every domain that requests a document is an intent signal you can pipe into your CRM.
trust.yourcompany.com
1. Prospect requests the SOC 2 Type II reportFrom your trust center
2. Matched to an open opportunity in your CRMApproved without a ticket
3. NDA signedE-signature inside the trust center
4. Report downloadedYour team gets a note on the deal
02
Sign once, unlock the library
Requests are matched against Salesforce so current customers and open opportunities auto-approve. Reusable NDAs carry across documents, and every signature lands in the audit log.
Access requestApproved
morgan.reid@northwind.exampleI am interested in purchasing this product
Non-Disclosure AgreementI have read, understood, and agree to be bound by the terms of this Non-Disclosure AgreementAccept and continue
Documents unlocked
SOC 2 Type II reportDownload
Penetration test summaryDownload
Business continuity planDownload
03
The page stays accurate on its own
It reads from the same knowledge base that answers your security questionnaires, so when the SOC 2 renews or the subprocessor list changes, the public page changes with it.
Knowledge HubConnected integrations
PlatformSourcesLast updated
- Google Drive1,284 files4 minutes ago
- Confluence612 documents21 minutes ago
- SharePoint430 documentsSyncing now
- Notion188 pages1 hour ago
- Slack24 channels2 hours ago

SOC 2 Type IIVisit our Trust Center

Real customer, real outcome

Amplitude replaced its old trust portal with Wolfia and turned the trust center into a steady inbound pipeline signal.

The job

The moment it hits you that you don’t actually control this

A buyer Googles your company and "trust center." Nothing. A well-known company has the same moment about its own page when it can’t surface its own trust center in search while a competitor’s ranks first. That gap quietly costs you deals, and the surface that closes it is one marketing should own. You need a public trust center you actually control, one that quietly moves deals along before security even asks, and that makes the company look buttoned-up to everyone who lands on it. Today you own a surface you can’t find, can’t brand, and can’t change.

You can’t find your own trust center in Google, so buyers find a competitor’s first
It’s off-brand the moment a buyer leaves your site, and you can’t change it
Buyers can’t self-serve, so deals stall on "we need to verify your security posture"
You never see it when a Fortune 500 procurement team starts looking
Old portals meter you per viewer, so you can’t even open it to your pipeline
Sales and security drift on what the public security message even is

The cost of the status quo

Buried

How hard a typical trust center is to find, if Google finds it at all

Every buyer who can’t find or self-serve your SOC 2 is a deal that drags into procurement, an intent signal you never saw, and a buyer who left wondering if you’re enterprise-ready. See what deflecting that volume is worth.

Calculate your deflection savings

How it gets the job done

What changes once you own the surface

Ranks in Google, on your domain

Runs on trust.yourcompany.com with your logo, colors, and copy. It is fast enough to rank, so buyers searching your name actually find it. Most trust portals are too slow to rank and stay invisible.

Every access request is a pipeline signal

Every domain that pulls your SOC 2 is intent. Pipe it into your CRM so SDRs reach out before procurement formally starts.

Unlimited access, zero per-viewer fees

Old portals charge per viewer or per credit, which makes opening it to an ABM list a budget decision. Wolfia does not meter viewers. Open it to your whole pipeline.

Key docs first, not buried

SOC 2, pen test, and DPA sit at the top, gated by NDA or deal tier if you want. Buyers self-serve in one click instead of clicking pages deep into a form wall.

Localized for global buyers

Multiple locales with auto-detected language. EMEA and APAC buyers see your trust posture in their language, with no translation work from your team.

One source of truth across the funnel

The same knowledge base that powers your security questionnaires powers the public trust center. When the SOC 2 renews, the page updates. Marketing and security never drift.

The progress you’re after

The deal moves, and you finally look the part

This is the only marketing surface where the buyer arrives already wanting to buy. They’ve decided the product fits. Now they’re checking you’re not a risk. When they find a fast, branded, on-domain trust center and self-serve in one click, three things happen at once. The deal quietly moves before security asks (functional), you’re proud of how your security posture presents instead of bracing for it (emotional), and the buyer walks away certain you’re enterprise-ready (social). It compounds outbound too. At one customer, well-known prospects reached out after using the trust center. Not a doc dump. A surface that does the selling for you.

“In buyer conversations, I show the Wolfia Trust Center more than some of our product features. It’s a critical part of our sales process.”

David PaffenholzCEO & Co-Founder

Read the story

What gets done

The job, done

You own it, branded and on your domain, live fast with no engineering ticket
Buyers find it, because it ranks in Google so they land on yours, not a competitor’s
It sells for you, because every domain that requests a doc becomes an intent signal in your CRM
You look the part, with enterprise-ready posture every buyer sees instead of a doc dump behind a form
You can open it up to unlimited viewers, with no per-seat or per-credit metering
You stop bracing, because one source of truth keeps sales and security from contradicting the public page
You stay in control, with an audit log on every access request and download

Why Wolfia

Tied into the rest of Wolfia

The same knowledge base that auto-answers your security questionnaires also powers your trust center. When your SOC 2 updates, the trust center reflects it. When your subprocessor list changes, customers see it. Amplitude replaced their old trust portal and runs one Wolfia knowledge base across the public trust center and the questionnaire backlog. Marketing finally controls the brand all the way through procurement, without being the bottleneck. See the Trust Center for the product in detail, what a trust center is and what belongs on one if you are scoping the page, and Wolfia’s security questionnaire software for the questionnaires the page does not deflect.

FAQ

What marketing leaders ask before they trust this

Does it really run on our domain and brand?

Yes. It runs on trust.yourcompany.com (or security.yourcompany.com) with your logo, colors, and copy. CNAME, ACM, and CloudFront are handled for you, with no engineering ticket. Customers stand up their trust center with content auto-populated from their site, often approved within minutes.

Why does SEO matter for a trust center?

Because the job only gets done if buyers can find it. Companies routinely cannot find their own trust center in search while a competitor’s ranks first. A trust surface nobody finds is one you don’t really own. Wolfia is fast enough to rank, so a buyer searching your company name lands on yours, and the deal starts moving before they ask.

How does this actually close deals, not just store docs?

The job is moving the deal before security asks. A buyer self-serves your SOC 2 in one click, the verification step they would have stalled on is already done, and you get the signal, because every domain that requests a doc lands in your CRM. At one customer, well-known prospects reached out after using the trust center.

Old portals charge per viewer or per credit. What does this cost to open up?

There are no per-viewer or per-credit fees. You can open the trust center to everyone in your pipeline, including ABM lists, without watching a meter run. That is a core reason customers move off legacy portals.

What sits behind the gate, and who controls it?

You do. Public proof points stay open; sensitive docs like the pen test or SOC 2 sit behind an NDA or a deal-tier gate you set. Key documents sit at the top of the page instead of buried, so buyers self-serve in one click instead of going pages deep.

How do we keep the public message accurate as security changes?

The trust center reads from the same knowledge base that powers security questionnaires. When the SOC 2 or subprocessor list updates, the public page updates too, so marketing and security never drift.

Can global buyers read it in their language?

Yes. Multiple locales with auto-detected language let EMEA and APAC buyers see your trust posture in their language, with no translation work from your team.

Customer stories